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Crushing ROAS Goals with Google Ads and Blogs

Crushing ROAS Goals with Google Ads and Blogs

Generating 35% more qualified leads in 6 months and achieving a 3.8X ROAS for a leading real estate firm.

CLICKS

Captured 58,499 high-intent commercial search clicks.

IMPRESSIONS

Generated 278,987 targeted search engine ad impressions.

CPC

Lowered CPC by 22%, bringing it down to $4.05 while increasing conversions.

LEADS

Generated 35% more qualified leads in 6 months.

Amplonex overhauled our Google Search campaigns. Their precision keyword targeting and audience intent modeling delivered incredible ROI, exceeding our original ROAS goals by a wide margin.

V
VP of Marketing
Real Estate Firm

Verified Account Analytics & Performance Proof

Audited Production Account Snapshot
Crushing ROAS Goals with Google Ads and Blogs Proof Dashboard
01 / THE CHALLENGE

A leading real estate firm aimed to scale its lead generation efforts while maximizing Return on Ad Spend (ROAS). They faced challenges in reducing Cost Per Acquisition (CPA), increasing organic traffic, and establishing authority in the highly competitive real estate market.

02 / THE SOLUTION

Implement Target ROAS bidding, develop Custom Intent Audiences, and optimize ad creatives with Responsive Search Ads to attract high-intent prospects actively searching for real estate listings, mortgage financing options, and first-time homebuyer programs.

The campaign transformed our paid search channel. Capturing high-intent real estate prospects with automated Target ROAS bidding established a predictable, scalable lead engine for our agents.

03 / BENCHMARK DATA

Before vs. After Metrics

MetricBaseline (Before)Result (After)Net Growth
Qualified LeadsBaseline+35%In 6 Months
ROASBaseline3.8XExceeded Goals
Average Cost Per Click (CPC)$5.19$4.05-22%
Keyword RankingsUnrankedTop 3For 15+ Keywords
Total Commercial ClicksN/A58,499Verified

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